Objectified – Inspirational film about the importance of design and communication

If you like documentaries you’ll probably like Objectified, a documentary film by Gary Hustwit.  You don’t need to be a designer or need to care about design for it to affect your life and this film proves it (you also don’t necessarily need to be a designer to find this film interesting). Objectified, analyzes what goes into design, its importance, and its role in everyday life.

The film focuses on the work behind industrial design and how users interact with objects, but the message is applicable to all design; be it graphic, interior, industrial, fashion, etc.  Everything is designed and many choices are made before a final product or result is achieved (hopefully smart choices that create improvements to make ones life better). Creativity that takes functionality and end product into consideration along with effective communication skills make an enormous difference with how well something works and how well it is liked by users.

Good design goes a long way and this film makes you realize just how much it is part of everyday life. As a designer I am constantly looking at what’s new, and what makes effective design/ communication, seeing this film was  inspiring and something that I felt was worth sharing.