Green
We are advocates of sustainable graphic design and green printing
KIMBO Design is a tireless advocate for sustainable graphic design and green printing. Through a strategy of reducing, reusing, and recycling, design projects can be innovative and exciting, yet still be environmentally friendly.
Businesses and consumers are becoming more environmentally savvy each day and now know that doing things the green way has become less optional and more necessary. Going "green" can now give companies an advantage in the marketplace, as well as make them feel good about being more environmentally friendly.
Our approach to sustainable graphic design
When a client engages us in a marketing or creative project, one of our first steps we take is to brainstorm ideas of how to reduce materials for production. Whether it be packaging, printed materials, publications, etc., we produce design that lessens the environmental impacts throughout a life cycle.
Why we choose green printing for our clients
The Problem: Conventional printing is very harmful to the environment. It is common for virgin fiber to be printed on paper made from brand new trees. Some designs and layouts don't take waste into mind. Inks with high Volatile Organic Compounds (VOCs) are used. Printing facilities use non-renewable energy with many printing presses consuming excess amounts of electricity. On top of all this, toxic solvents are used to clean the rollers and ink wells of conventional offset printing presses.
The Solution: With green printing, Post-Consumer Recycled (PCR) paper is used (or another sustainable fiber alternative). Printing is done with low-VOC inks, vegetable-based inks, or soy inks. Facilities are doing various things to clean up their carbon footprint, such as buying Verifiable Emissions Reductions (VERs). Facilities are also using more environmentally-friendly methods for clean-up among making other changes.
All of these differences between green printing and conventional printing makes a significant difference in the environment. Green printing has now become a standard for all of KIMBO Design's client projects.
