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Crafting a Winning Narrative: How KIMBO Design Guided Invero Digital to Microsoft Impact Awards Finalist

Project Overview

Invero Digital is a Vancouver-based company that specializes in application modernization, cloud solutions, and digital transformation. They help organizations across various industries leverage Microsoft technologies to optimize their operations, enhance customer experiences, and drive innovation. With a strong focus on delivering tailored solutions and exceptional results, Invero Digital has established itself as a trusted partner for businesses seeking to thrive in the digital age.

Understanding the Criteria

KIMBO Design began by thoroughly analyzing the Microsoft Canada IMPACT Awards criteria for the Application Modernization category. This involved a deep dive into Microsoft’s strategic priorities, the specific requirements of the award, and the key elements that judges look for in a winning submission. We identified that the award emphasized innovation, customer impact, and alignment with Microsoft’s technology vision. This understanding formed the foundation of our strategy.

Identifying the Right Projects

We collaborated closely with Invero Digital to identify their most impactful application modernization projects. Through a series of workshops and consultations, we evaluated their portfolio, considering factors such as the complexity of the solutions, the business value delivered to clients, and the degree of innovation involved. We helped Invero select the projects that best exemplified their capabilities and aligned with the award criteria.

Storytelling and Messaging

A key aspect of our approach was to help Invero Digital articulate their value proposition in a clear and compelling manner. We worked with their team to develop a narrative that highlighted the transformative impact of their application modernization work. This involved framing their projects within the context of Microsoft’s priorities, emphasizing how their solutions helped clients achieve their business objectives, and showcasing the innovative aspects of their approach. We focused on crafting a story that was both technically sound and engaging for the judges.

Navigating the Process

Beyond content creation, we provided guidance to Invero Digital on the entire awards process. This included managing deadlines, ensuring that all required materials were submitted correctly, and serving as a liaison between Invero and the awards organizers. Our goal was to make the process as smooth and efficient as possible for Invero, allowing them to focus on showcasing their achievements.

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What We Delivered:

  • Strategic Guidance and Application Excellence
  • Assessment and Strategy Development
  • Application Content and Messaging
  • Evidence Gathering and Presentation

 

 
 

The Challenge

Invero Digital faced the challenge of selecting the most compelling projects from their portfolio to feature in their Microsoft IMPACT Awards application. They had a strong track record of successful application modernization initiatives, but needed guidance in determining which projects would best resonate with the judges and align with the specific criteria of the award. They wanted to ensure that their application showcased their expertise and the impact of their work in the most effective way possible.

 
 

The Strategy

Our strategy focused on showcasing Invero Digital’s strengths and the tangible results of their application modernization projects to maximize their impact in the Microsoft Canada IMPACT Awards:

  • Highlighting Key Achievements: We worked closely with Invero Digital to identify and emphasize their most significant accomplishments and successful projects. This ensured that the application focused on their areas of excellence and demonstrated their expertise in application modernization.
  • Quantifying Impact: We assisted Invero Digital in gathering and presenting data-driven evidence of the positive outcomes of their projects. This involved showcasing metrics such as increased efficiency, cost savings, and improved client satisfaction to validate their claims and demonstrate the value they delivered.
  • Strategic Messaging: We helped Invero Digital craft compelling messaging that clearly articulated their unique value proposition and the benefits of their solutions. This messaging was tailored to resonate with the judges and highlight what set Invero Digital apart from their competitors.
  • Endorsement and Validation: We encouraged Invero Digital to include client testimonials and endorsements to provide third-party validation of their expertise and the impact of their work. This added credibility to their application and strengthened their overall presentation.
 

Results

Through our collaborative process, which included applying our KIMBO Design thinking framework, Invero Digital gained clarity on which projects to highlight in their application. They were able to focus on their most innovative and impactful application modernization initiatives, which demonstrated their expertise and the value they delivered to clients. This strategic selection of projects strengthened their application and increased their chances of recognition.

Let’s Build Your Next Award

Ready to transform your business and achieve industry recognition? Our KIMBO Design thinking framework can help you identify your key strengths, articulate your value proposition, and craft a winning narrative. Click the Contact Us or Request a Quote button below to get started to learn how we can help you achieve your goals!

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