Instead of having many small pages with minimal content, we categorized the bulk of the information and combined them in similar pages, giving the new website a more robust and smooth user-experience that involves less ‘jumping-around’ to different locations. As ease of navigation was one of the main goals that the redesigned website needed to achieve, we also introduced multiple methods of navigation (in the header, sidebar, and breadcrumbs) to ensure that content is as easy to find as possible for the user.
DIVERSEcity website navigation menus.
Since the targeted audiences for DIVERSEcity services often come from a variety of cultural backgrounds, we included in-language versions of the welcome page to ensure that language barriers do not prevent someone from getting support from DIVERSEcity. To bring the new DIVERSEcity website in-line with contemporary web designs, we opted for a clean, minimalist layout with a modern look. We also added a number of dynamic design elements into the site, which includes a clickable animated slideshow and ‘lazy loading’ animations, among others.
Animations built into the homepage of DIVERSEcity website.