The purpose of this initiative is to attract foreign direct investment to the technology industry in the Vancouver Island corridor region (containing 8 different communities, working as joint project partners for this initiative). We were commissioned by the VICEDA to design and develop a fresh brand and a new website for this specific purpose.
Fully responsive website for use on mobile and desktop devices.
As this is a whole new initiative that had to be developed from the ground up. We first developed the Tech Island brand for the investment attraction initiative so that all deliverables are aligned in terms of style and look/feel. Serving as VICEDA’s primary online engagement portal for attracting potential investors, the brand-new Tech Island WordPress website houses an integrated video showreel, along with additional functionalities such as listing of businesses in the area available for investment. This makes the website an ideal one-stop destination for prospective investors.
New brand and logo developed for the Tech Island Initiative.
In addition to the website. We also produced four promotional videos in collaboration with Six Degrees Productions for the project, some of which are being displayed on the website. This encompassed footage from 8 different communities on Vancouver Island as well as interviews and drone shots.
Tech Island website on mobile.
Tech Island logo.
The website and the videos have been completed and delivered to VICEDA. The association is currently doing the final round of review and plans to officially launch the initiative very soon. Initial reactions have been positive, and involving the communities in the video production really brought the area together for this project as well.
