Our team worked diligently to ensure that all of our work remain aligned with the branding guidelines of both the Ministry and BC Stats, as well as that of the Province’s Move. Commute. Connect. strategy and Clean BC. We made use of custom illustrations and infographics to present the survey data in a more engaging and easy-to-understand manner. Written content was also edited to capture the general public’s attention while ensuring alignment with all project requirements. Extensive considerations were also given in the design process to ensure positive representation of inclusivity and sustainability (e.g. gender neutral human figures in web icons).
General Population Survey Report
This is a document around 30 pages in length that outlines the findings of the Active Transportation Strategy General Population Survey. This is the full length that provides the most complete information on the state of active transportation in British Columbia, including demographics, regional differences, and the Government of B.C.’s future plans, among others.
This is a condensed version of the full length document, intended to provide readers with bite-sized information on the state of active transportation in British Columbia. The report card relies more heavily on custom illustrations and infographics to convey the most essential findings from the survey, going into less details on the process to make it a lighter read for the general public.